Damn Simple 3D Branding

DamnSimple3D is an online resource and marketplace for high-quality 3D printing filament. They came to us with the task of developing their brand. 

They wanted it to be light and playful to represent the whimsy of creating via 3D printing yet at the same time refined to reflect their quality products. 

After numerous variations the our team decided that we wanted to focus on the physical event where idea becomes reality, the moment where a 3D printer is going into the unknown, when the filament begins to extrude. 

Combining the round playful illustration with Filson Soft as their word mark evoked the emotion they were looking for. The style was applied all thought their website, if you are looking for any high quality 3D printing filament be sure to visit DamnSimple 3D.